SANDRA MCCOLLUM, CEO & LEAD BRAND MANAGER
Sandra McCollum is the CEO and founder of Dash Brand Management where she leads strategy and campaign development with brands, agencies, publishing houses and digital networks among others. With over 18 years of experience in sales & marketing, including traditional print, television and digital, Sandra offers expertise in marketing, public relations, and branding.
Previously, Sandra served as a liaison between Fortune 100 and Fortune 500 clients and technology firms, acting as an advisor to a variety of partners to improve infrastructure, promote technological solutions, and increase organizational efficiency. She spent eight years as a project manager, planning, budgeting, overseeing and documenting all aspects of her clients’ projects.
In 2012, Sandra started Dash of Sanity, a food & travel website, where she discovered a zeal for influencer marketing. Stemming from a passion to build authentic relationships, facilitate effective partnerships, and increase the collaborative nature of the industry, she founded Dash Brand Management. DASH Brand Management seeks to bring the influencer community together and continues to expand, partnering with over 200+ brands in the food, lifestyle, healthcare and travel space.
A mother of five and married to her soulmate, she has an unmatched zest for life that includes traveling, cooking, eating and serving.
TAMARA UHLIG, BRAND MANAGER
Before joining DASH Brand Management, Tamara managed and supported complex customer relationships for several Fortune 500 companies as an International Program Director for 15 years. Through this position, she built some of the most memorable relationships of her life. Tamara loves getting to know people, understanding what they need to be successful and working towards finding effective solutions. Married in 2007, she has two children and loves being a mom. As a family, they love to travel, camp and golf. For her, life is all about making memories and spending time with the people you love, and that is what she does every day. Tamara joined the DASH Brand Management team in May 2018.
JAKE MCCOLLUM, CFO & CHIEF EDITOR
Jake joined DASH Brand Management in February 2018 as editor and writer. He holds an undergraduate degree in English Education, a master’s in leadership and another master’s in technology. After time as a sports reporter and 12 years of teaching secondary English, he currently serves as a middle school assistant principal and is the executive director of COPACK, a character development, academic growth and high adventure program.
NICOLE OLSEN, DIRECTOR OF OPERATIONS
Nicole joined DASH Brand Management in 2018. In her role as Director of Operations, she supports the business operations including HR, finances, and operations. Nicole received her master’s degree in Organizational Development and brings expertise to change management, performance strategies, and improvement for the company and our partners. Nicole has been in the education industry for over 20 years, where she is also the Director of Recruiting and Admissions for the Colorado State University College of Business. Nicole is married with two boys and her boys (all of 3 of them) are her everything. They love spending time outdoors, golfing, and camping.
JENN CARTA, ADMINISTRATIVE ASSISTENT
Jenn joined DASH Brand Management in January of 2018 as a social media manager and assist in content tasks for Dash of Sanity. Her role at DASH Brand Management quickly evolved to keep the admin and influencer teams organized. From influencer reporting, media kits, creative content, social media, campaign organization, and fulfillment.
